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To accommodate periods of high-volume traffic and product orders during JAWS marketing events, we custom-built an e-commerce system that utilizes infinity scalable infrastructure. Then we added automatic subscription refills to give customers a new, convenient purchase option.
– Todd Humphrey, Director of Web Development
Concentrek Group also created new 3D models of the full JAWS product line for use across the new website and other marketing initiatives. By forgoing traditional product photography in favor of digital models, the CG team was able to place JAWS products in room scenes and easily create additional images without the limitations of a one-time, on-location photoshoot.