Cutera Content Marketing

Strategic social media event promotion not only helps a company to increase the reach of their messaging, but also provides content for the sales team to become brand advocates. Concentrek Group manages a robust social media event promotion program for CUTERA. With multiple events held per quarter, in locations around the nation, the company not only requires content created that’s specific to each audience, but a partner with the ability to manage the online presence.

Employee advocacy can have a huge effect on a brand’s digital presence. With CUTERA’s social event promotion, we’re not only feeding the brand’s social channels, but allowing individual sales reps to expand their presence online.

– Laura Hanley

Following the completion of the 12-month program, which was rooted in consistent content publishing, CUTERA’s social presence was ranked as the second-highest among competitors. The organic publishing schedule also provides sales representatives with valuable content to ‘share’ with their networks. 

Concentrek Group also managed social media advertising campaigns for each individual event, with audiences created per event location, ultimately increasing attendees and promoting device sales.

*Images provided by client; Concentrek Group claims no proprietary rights.

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